ARTICLES
The Power of Non-Linear Ideation: Boosting Creativity with Innovation Tools
Non-linear ideation, while it may sound like a technical jargon to a non-native English speaker or even to an uninitiated ear, is actually quite a simple concept once you delve into its intricacies. Technically, non-linear ideation is the creative process where the generation of ideas does not proceed logically from one step to another; you can’t foresee the outcome.
Harnessing Innovation Examples to Fix the Planet
Innovation examples - Fix The Planet 'In 2019, Innovation360, in partnership with SAP and the UN, embarked on an ambitious project presented as outstanding innovation examples. We used Earth Day as a springboard to launch the global ideation campaign, Fix the Planet....
How SOS Alarm Applied Innovation Sprints on their Service Design Process
In the autumn of 2017, Swedish emergency service operator SOS Alarm launched an event that involved inviting students to apply Innovation Sprints to generate more efficient ways to offer service and strengthen their employer brand. Through this activity, SOS Alarm was...
3 Types of Innovators on Ideation or Creative Teams
There are ten personas that are needed to successfully drive creative initiatives through an organization. In this article, we focus on three of these personas, namely: the Anthropologists, the Cross-Pollinators, and the Experimenters.
Ambiguity and Organizations
It has never been easy to dream big at the enterprise level generating ideas for success. Scrappy startups tend to dream big, while enterprises often seek to maintain the status quo. Market pressures and efficiency-first thinking tend to set a hard limit on the size...
Starting Small and Failing Often – The foundation of Innovation Sprints
Never forget that creativity is not innovation or ideation. The first is wild and unstructured, even though there is a right way and a wrong way to elicit the seeds of dreams. The second is systematic and repeatable, and this is examined in much more detail in our...
Anthropology as a Strategy for Ideation work
Businesses often make the mistake of building what customers say they want, based on market research and narrow ideation using a traditional idea platform. Nothing could be simpler or more likely to fail. It’s impossible to outsource innovative thinking to the...
The Inner Workings of Creative Mind – The Key to Ideation
There have been many scientific investigations into the nature of creativity and ideation, and what sorts of techniques businesses must master to harness it. Creativity works are informed by strains of intellectual, emotional, motivational and moral choices, many of...
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